Expert paid media campaigns that drive measurable growth.
Paid media targets the right audience, delivering measurable results and maximizing ROI. It scales brand visibility quickly, driving growth and outperforming competitors.
See what industry professionals have to say about our expertise and commitment to delivering results.
Abdul delivers results-driven paid media strategies that significantly boost both ROI and brand visibility. His targeted approach and continuous optimisation consistently produce impressive results. One of his key strengths is to always question where things can be better, his passion for the industry and the want to embrace new technology and methods.
Abdul is results driven, and he is super passionate about paid marketing. He has consistently delivered outstanding results and outcomes for his client, either by reducing CPA, increasing conversions, or bringing in huge increases to ROAS. Beyond his technical expertise, he is always testing a new strategy, and his drive to succeed made him a pleasure to work with. Couldn't recommend him enough!
Check out our FAQ section for quick answers to all your questions about our ad services and how we work!
Paid media is an umbrella term that refers to any kind of paid online advertising. This can include formats like pay-per-click (PPC) ads, display ads, social media ads, video ads, and sponsored content. The goal is to reach a targeted audience, increase brand visibility, drive traffic, and generate conversions, all while paying for the exposure and placement.
Paid search is a form of online advertising where businesses pay to have their ads displayed on search engine results pages (SERPs). These ads typically appear at the top or bottom of the page when users search for specific keywords related to the business's products or services. Advertisers pay each time someone clicks on their ad, a model known as pay-per-click (PPC). Paid search helps businesses increase visibility and drive targeted traffic quickly.
Paid social refers to paid advertising on social media platforms, such as Facebook, Instagram, LinkedIn, and TikTok. Businesses pay to promote their content, products, or services to a targeted audience based on demographics, interests, behaviors, and more. These ads can appear in users' feeds, stories, or as sponsored posts, and are designed to drive engagement, website traffic, or conversions. Paid social allows businesses to reach a broader audience and achieve specific marketing objectives through targeted ad campaigns.
Paid media is important because it allows businesses to reach a targeted audience quickly, increase brand visibility, and drive traffic to their websites or products. It offers measurable results, enabling companies to track and optimize their campaigns for better ROI. Paid media also helps in standing out in competitive markets, driving immediate leads or sales, and complementing organic marketing efforts for a more comprehensive strategy.
One of the advantages of online advertising is the ability to begin with a modest budget and gradually increase it as you scale.
How much you need to spend monthly depends on your goals and the timeline to achieve them. A long-term approach may allow for a smaller budget, while quicker results will require a higher investment.
Your ad spend will also vary based on factors like industry and location. For a more precise estimate, schedule a call with us to create o get a tailored recommendation for your ad campaign budget.
Got more questions? Take a look at our other FAQs to get all the answers you need about our ad services!
We track key metrics like conversion rates, return on ad spend (ROAS), cost per lead, and other performance indicators to ensure campaigns are meeting your goals.
While some results can be seen within a few days, most campaigns take a few weeks to fully optimize and deliver optimal results.
Absolutely! We tailor our strategies to fit both business-to-business (B2B) and business-to-consumer (B2C) needs.
We’re results-driven and focused on continuous optimisation. Our personalised approach ensures that every campaign is aligned with your business goals, helping you achieve real, measurable growth.
Getting started is easy! Simply contact us, and we’ll schedule a consultation to understand your business, goals, and target audience. From there, we’ll create a customized ad strategy and launch your campaign.
How long is a typical PPC contract?
Our typical PPC contract runs for 3 months, as this time frame allows us to effectively set up, optimize, and refine your campaigns for the best results. In the first month, we focus on setting up your ads and initial testing, while the next two months are spent optimizing and scaling your campaigns. After the initial 3-month period, we can reassess and adjust the strategy based on the performance and your goals.